Google Ads • 4 min read•Updated

Google Ads Cost for Visa and Immigration Consultants in Dubai (2026): Keyword Planner Bids

"maid visa dubai" reaches AED 45 a click, more than double the Golden Visa ceiling of AED 19, while "immigration office dubai" bids stay at AED 4.67 or less.

Google Ads Cost for Visa and Immigration Consultants in Dubai (2026): Keyword Planner Bids. Big AL Consulting, Dubai, UAE performance marketing agency.
Google Ads Cost for Visa and Immigration Consultants in Dubai (2026): Keyword Planner Bids. Big AL Consulting, Dubai, UAE performance marketing agency.
Share:
Published •Reviewed

In Dubai the Golden Visa brings the most searches in this field, but not the dearest click. Its three country name rows add up to 14,900 searches a month with top bids of AED 17 to 19, while "maid visa dubai", with 1,000 searches, reaches AED 45.

Visa or immigration consultancy in Dubai? We run search campaigns with the Golden Visa kept apart from maid, family and employment visas, and track every call and enquiry back to its keyword, in an account you own. Our management fee starts from AED 7,000 a month. See our work for professional services firms, or book a call.

Golden Visa, maid visa and employment visa searches

KeywordMonthly searchesTop of page bid (AED)Competition
immigration office dubai6,6000.32 to 4.67Low
united arab emirates golden visa6,6003.45 to 18Low
golden uae6,6000.09 to 6.1Low
golden visa uae5,4003.83 to 19Medium
golden visa dubai2,9003.93 to 17Medium
dubai immigration2,4000.46 to 8.72Low
golden visa requirements uae1,3002.1 to 11Medium
maid visa dubai1,0007.97 to 45Medium
umrah visa from dubai1,0000.73 to 3.23Medium
visa services dubai8802.47 to 13Medium
uae golden visa requirements8801.87 to 9.42Medium
2 years employment visa dubai price8803.22 to 36Low
family visa cost in dubai8801.39 to 5.85Low
dubai employment visa cost8802.02 to 12Low
vfs italy visa application centre in dubai dubai880n/aLow

Source: Google Keyword Planner, the UAE, Google Search network, September 2026.

Golden Visa volume, maid visa prices

The maid visa price suggests advertisers put a high value on each domestic worker enquiry. Some cost questions are cheap by comparison: "family visa cost in dubai" tops out at AED 5.85. Then there is "immigration office dubai", with 6,600 searches and bids of just AED 0.32 to 4.67 at Low competition. Few advertisers pay much for it, and many of those people are looking for a government office rather than a consultant.

Golden Visa enquiries and everyday visa paperwork

Put the Golden Visa in its own campaign. Its rows hold the biggest block of searches in the table, so it deserves its own ads, page and budget cap. The two requirements rows, "golden visa requirements uae" at 1,300 and "uae golden visa requirements" at 880, belong there too, since people checking eligibility are close to acting. Run maid, family and employment visas as a second campaign with tighter bids. The maid visa row, at AED 7.97 to 45, earns a place only if you handle domestic worker visas from start to finish. Add negatives early. The VFS Italy row shows no bid at all, and its searchers are booking a Schengen visa appointment, not hiring a consultant. "umrah visa from dubai" is usually a travel agent's search, so skip it unless you sell Umrah packages. Keep "immigration office dubai" on phrase match with a small cap, and check the search terms report for people who only want the office address.

Eligibility, documents and the full fee

A visa client wants three answers before calling: whether they qualify, which papers they need and what the full fee is. Give each visa type its own page with the eligibility points, the document list and a fee table that separates your service charge from government fees. Add the processing steps, your office address and a WhatsApp button.

A Golden Visa ceiling of AED 19 looks modest beside the AED 45 maid visa row, and how visa bids rank against other industries puts both in context. Consultancies that handle several visa types can send over their service list, and we can suggest one campaign per visa with its own page and cap.

Sources & References

Official references used in this article.

About the author

Big AL Consulting

Big AL Consulting is a performance marketing agency in Dubai and a Google Partner since 2021. We run paid media across Google, Meta, Snapchat, TikTok, LinkedIn and ChatGPT ads for brands in the UAE, Saudi Arabia and Kuwait, and have managed $25M+ in ad spend.

Written by Ahmad Alshareefi, Founder

How we make our guides: we use AI tools to help draft, and build each guide on our own campaign experience in the UAE and Saudi Arabia and on the ad platforms' official documentation.

For UAE businesses

Want to talk through your Google Ads or Meta Ads account?

Book a 30-minute call. We go over your account with you and point out the 3 biggest leaks.

Google Partner · UAE & KSA · Arabic + English

More questions

Which visa search has the highest click price in this data?

The search "maid visa dubai" does, at AED 7.97 to 45 on 1,000 monthly searches. The three main Golden Visa rows top out between AED 17 and 19 despite far more searches. All of these are Keyword Planner market figures, not client results.

Should a visa consultant in Dubai bid on "immigration office dubai"?

Only on phrase match with a small cap. The phrase draws 6,600 searches a month at AED 0.32 to 4.67 with Low competition, but many of those people want a government office address, not a consultant. Keep it running cheaply, check the search terms report for office and location queries, and add negatives as they appear. The low bids mean few advertisers pay much for it, which is itself a signal about how little of the traffic converts.

How should Golden Visa keywords be set up in a Dubai Google Ads account?

In a campaign of their own, with their own ads, landing page and budget cap. The three rows pairing Golden Visa with uae or dubai add up to 14,900 searches a month, the biggest block in the table, with top bids of AED 17 to 19. The two requirements phrases, "golden visa requirements uae" at 1,300 searches and "uae golden visa requirements" at 880, belong in the same campaign, because people checking eligibility are close to acting. Keep maid, family and employment visas in a second campaign with tighter bids.

Is "maid visa dubai" worth AED 45 a click for a visa consultancy?

Only if you handle domestic worker visas from start to finish. The phrase draws 1,000 searches a month with bids of AED 7.97 to 45, the highest ceiling in the Dubai visa table, which shows how much advertisers value each domestic worker enquiry. A consultancy that only refers those cases elsewhere will pay a premium for leads it cannot serve. For firms that do the full process, a dedicated ad and page with the document list and fee table justify the price.

Why should "umrah visa from dubai" usually be excluded from a visa consultant campaign?

Because it is normally a travel agent's search. The phrase has 1,000 searches a month at AED 0.73 to 3.23, the best value row in the table, but the person typing it is typically planning a pilgrimage package rather than hiring an immigration consultant. Skip it unless you sell Umrah packages. The same logic applies to the VFS Italy row, which shows no bid at all and comes from people booking a Schengen appointment.

What should a visa consultancy landing page in Dubai answer before someone calls?

Three things: whether the visitor qualifies, which papers they need, and what the full fee is. Give each visa type its own page with the eligibility points, the document list and a fee table that separates your service charge from government fees. Add the processing steps, your office address and a WhatsApp button. Place your licences and approvals near the top so a client can check who they are dealing with before sharing passport details.

How much cheaper are family and employment visa clicks than Golden Visa clicks in Dubai?

Noticeably cheaper at the top end. "family visa cost in dubai" tops out at AED 5.85 and "dubai employment visa cost" at AED 12, against ceilings of AED 17 to 19 for the main Golden Visa rows. One exception is "2 years employment visa dubai price", which reaches AED 36. Each of these cost phrases draws 880 searches a month with Low competition, so a consultancy handling everyday paperwork can cover that demand on tighter bids than the Golden Visa campaign needs.