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Google Ads Cost for Business Setup Consultants in Riyadh (2026): Keyword Planner Bids

Commercial registration searches in Saudi Arabia: سجل تجاري draws 110,000 a month, every row is Low competition, and the highest bid is AED 6.76.

Google Ads Cost for Business Setup Consultants in Riyadh (2026): Keyword Planner Bids. Big AL Consulting, Saudi Arabia performance marketing agency.
Google Ads Cost for Business Setup Consultants in Riyadh (2026): Keyword Planner Bids. Big AL Consulting, Saudi Arabia performance marketing agency.
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For a setup firm in Riyadh, the Google market is really one word: سجل تجاري, the commercial registration. The bare term draws 110,000 of the 129,680 monthly searches below, at AED 1.46 to 5.29, and every row is rated Low competition. None of the rows names Riyadh, so these are national figures.

Does your Riyadh firm help investors set up a company? Much of the registration traffic wants the government portal, not a consultant. We run Arabic and English Google Ads for business setup consultants in Riyadh and filter that traffic out with match types and negatives. Our management fee starts from AED 7,000 a month. Read consulting and advisory ads or tell us what you sell.

سجل تجاري and its variants: ten registration searches

KeywordMonthly searchesTop of page bid (AED)Competition
سجل تجاري110,0001.46 to 5.29Low
اصدار سجل تجاري6,6001.21 to 3.8Low
فتح سجل تجاري5,4001.32 to 3.89Low
فتح سجل تجاري جديد1,6001.35 to 3.81Low
وزارة التجارة سجل تجاري1,300n/aLow
شهادة سجل تجاري1,3001.61 to 6.76Low
سجل تجاري الكتروني1,0000.66 to 5.07Low
فتح سجل تجاري فردي8801.47 to 4.81Low
اصدار سجل تجاري لمؤسسة فردية8801.42 to 5.86Low
اصدار سجل تجاري جديد7200.98 to 4.71Low

Source: Google Keyword Planner, Saudi Arabia, Google Search network, September 2026.

Opening, issuing and certificate searches

The six rows that start with فتح or اصدار, asking to open or issue a registration, add up to 16,080 and cap between AED 3.8 and 5.86. The highest ceiling belongs to شهادة سجل تجاري at AED 6.76, a search for the registration certificate itself. وزارة التجارة سجل تجاري, which names the Ministry of Commerce, has 1,300 searches but no bid data.

Who is searching for a commercial registration

Most people typing the bare سجل تجاري are probably not looking for a consultant. Many will want to check, renew or print a registration they already hold, and the list itself shows people looking for the online route (سجل تجاري الكتروني) and for the ministry by name. Bidding broadly on the bare term pays for all of them. A setup firm should lead with the فتح and اصدار rows, and give the two sole establishment rows (فتح سجل تجاري فردي and اصدار سجل تجاري لمؤسسة فردية, 1,760 searches together) their own ad group, since a one person business has simpler needs than a company with partners. Use exact or phrase match, set location to Riyadh and add negatives such as طباعة, تجديد and استعلام. Ads should say plainly that you are a private consultancy, so nobody mistakes you for a government service.

What you handle and what stays with the founder

The first question from a founder is what you handle and what stays with them. List the steps you cover, the documents the client must provide, the usual timeline and your fee, kept separate from government charges. Explain the difference between a sole establishment and a company in plain Arabic. Show your licences and approvals, your office address in Riyadh and the name of the adviser the client will deal with. A visitor from فتح سجل تجاري جديد wants a new registration, so the page should open on that service rather than on renewals.

With the top bid at AED 6.76, a Riyadh setup campaign loses money on the wrong searchers, not on click prices. The market wide price table puts other sectors beside it. To have the renewal, printing and ministry searches filtered out before spending, send us a note listing what you offer new founders.

Sources & References

Official references used in this article.

About the author

Big AL Consulting

Big AL Consulting is a performance marketing agency in Dubai and a Google Partner since 2021. We run paid media across Google, Meta, Snapchat, TikTok, LinkedIn and ChatGPT ads for brands in the UAE, Saudi Arabia and Kuwait, and have managed $25M+ in ad spend.

Written by Ahmad Alshareefi, Founder

How we make our guides: we use AI tools to help draft, and build each guide on our own campaign experience in the UAE and Saudi Arabia and on the ad platforms' official documentation.

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More questions

Why are commercial registration clicks in Riyadh so cheap on Google Ads?

Commercial registration clicks are cheap because the whole keyword list is really one topic with Low competition on every row. The bare Arabic search for a commercial registration holds 110,000 of the 129,680 monthly searches, at AED 1.46 to 5.29, and the highest ceiling anywhere in the table is AED 6.76 for the registration certificate search. None of the rows names Riyadh, so these are national Saudi figures. With prices this low, waste comes from reaching the wrong searchers, such as people renewing or printing a registration, rather than from expensive clicks.

Should a Riyadh setup consultant bid on the bare commercial registration keyword?

Bidding broadly on the bare commercial registration term is risky for a consultant, because most people typing it are probably not looking for help. Many want to check, renew or print a registration they already hold, and the table itself shows searches for the online route and for the Ministry of Commerce by name. A broad bid pays for all of them. Start instead with the rows that ask to open or issue a registration, which signal a new business, and use exact or phrase match so the budget goes to founders rather than existing owners.

Which negative keywords should a business setup consultancy in Riyadh add?

Add negatives for the Arabic words meaning print, renew and enquire, since those searches come from people managing a registration they already have. The Ministry of Commerce search, with 1,300 monthly searches and no bid data, is another sign that government service seekers sit inside this keyword set. Ads should state plainly that you are a private consultancy, so nobody mistakes you for an official portal and clicks by accident. Review the search terms report regularly, because volume is enormous and even a small share of wrong clicks adds up.

Why does location targeting matter for business setup Google Ads in Riyadh?

Location targeting matters because none of the ten commercial registration keywords names Riyadh, so every row is a national figure. Without a location setting, a Riyadh consultancy would pay for searches from every city in Saudi Arabia. Set the campaign to Riyadh, use exact or phrase match, and add negatives for printing, renewal and status checks. That turns a huge national pool of 129,680 monthly searches into a smaller stream of people nearby who are opening something new.

How do the open and issue registration keywords in Riyadh compare on cost?

The six rows that ask to open or issue a commercial registration add up to 16,080 monthly searches and cap between AED 3.8 and 5.86 per click. They are the natural starting point for a consultant because the wording signals a new business rather than an existing one. Within that group, the two sole establishment rows together bring 1,760 searches and deserve their own ad group, since a one person business has simpler needs than a company with partners. All six rows are rated Low competition.

What should a business setup landing page in Riyadh explain to a founder?

A Riyadh setup landing page should explain what the consultancy handles and what stays with the client. List the steps you cover, the documents the client must provide, the usual timeline and your fee, kept separate from government charges. Explain the difference between a sole establishment and a company in plain Arabic, because the keyword list shows both kinds of founder searching. Show your licences and approvals, your office address in Riyadh and the name of the adviser the client will deal with.