The Performance Marketing Team Behind Big AL Consulting
We operate as a performance marketing agency first, with specialist depth in Google Ads, Meta Ads, tracking, and conversion growth for UAE brands.
Not Just Another Paid Ads Agency
Big AL Consulting is a Dubai performance marketing team, based in Al Garhoud and built for the UAE and wider GCC market. We started with a rebellion against vanity metrics. While other agencies here celebrated "likes" and "reach," we obsessed over revenue, ROAS, and retention.
We run paid media the way the Gulf actually buys. Bilingual English and Arabic campaigns, first-party tracking that survives iOS and regional privacy limits, and budgets planned around the moments that move this market, from White Friday and Ramadan to DSF. Our team has managed over $25M in ad spend across the GCC, reporting in AED against booked revenue, not screenshots.
We function as your growth partners. When you win, we win. Our work is anchored in Google Ads management in Dubai, Meta Ads management, conversion tracking, and CRO built for UAE funnels.
Big AL Consulting was founded in 2015 by Ahmad Alshareefi. As Marketing Director, he leads the team from Dubai and set the standard the agency still runs on. Judge the work by booked revenue, own the tracking, and report in AED against results, not vanity metrics.
Big AL Consulting has been a Google Partner since 2021. Partner status is granted by Google to agencies that meet its standards for managed ad spend, certified team members and client results, and our listing can be checked on the Google Partners directory. See what that means for your account on our Google Ads agency in Dubai page.
Google's Partners directory lists Big AL Consulting as a Google Partner (ID 1429992986). Checked 19 Oct 2026, it shows an optimization score of at least 70%, at least USD 10,000 in ad spend managed in the past 90 days, and at least half of our account strategists certified in Google Ads.
Platforms We Operate In Every Day
The performance stack we use most often across paid media, retention, and ecommerce growth for UAE and GCC brands.
TikTok Ads
Our Expertise
We don't do everything. We do performance marketing exceptionally well. Our focus is narrow, but our impact is wide.
Google Ads
Search, Shopping, and YouTube campaigns that capture high-intent demand.
Meta Ads
Scalable Facebook & Instagram strategies that stop the scroll and convert.
Data Analytics
Server-side tracking, GA4, and custom dashboards for total transparency.
CRO
Optimizing your landing pages and funnels to maximize revenue per user.
Why Choose Us?
The principles that drive our decisions and your results. We believe in transparency, speed, and absolute accountability.
Obsessed with ROI
We don't guess. We measure everything to ensure profit.
Radical Innovation
Always testing new channels, creatives, and strategies.
Total Transparency
Real-time dashboards. Honest reporting. No hidden fees.
Partnership First
We act as an extension of your internal team.
Excellence Only
Good enough is not in our vocabulary.
Sustainable Growth
We build systems that scale for the long term.
Recognition for Big AL Consulting
Big AL Consulting is a verified Google Partner.
Verified Google Partner since 2021
Our partner status is listed and checked by Google in its Partners directory.
Check our Google Partners listingTrusted By Leading Brands
Selected brands we have helped grow across the UAE and GCC
A cleaner look at the client brands we have supported through paid media, tracking, ecommerce growth, and revenue operations.
More questions
What does it mean that Big AL Consulting is a performance marketing agency first?
It means every decision is judged on revenue, return on ad spend and client retention, not on likes, reach or screenshots. The focus is deliberately narrow: Google Ads for Search, Shopping and YouTube, Meta Ads across Facebook and Instagram, data analytics including server-side tracking and GA4, and conversion rate optimisation for UAE funnels. Rather than offering every marketing service, the team concentrates on paid media and the measurement and landing page work that makes paid media profitable, which is why the impact is wide even though the service list is short.
How does Big AL Consulting keep conversion tracking accurate under iOS and UAE privacy limits?
The agency builds first-party tracking that is designed to survive iOS restrictions and regional privacy limits, rather than relying only on browser pixels. Data analytics is one of the four core specialisms, covering server-side tracking, GA4 and custom dashboards that give clients full visibility of what each campaign produces. Because the tracking belongs to the client and is tied to booked revenue, bidding algorithms on Google and Meta learn from real customers, and monthly reporting reflects what the business actually earned rather than what a platform dashboard estimated.
Why does Big AL Consulting have a 98% client retention rate?
Retention sits at 98% because the agency works as an extension of each client's internal team rather than as an outside vendor. Partnership first is a core principle: when the client wins, the agency wins. That is backed by measurable accountability, with every account judged on ROI and reported in AED against booked revenue, plus radical innovation through constant testing of new channels, creatives and strategies. Clients also keep ownership of their tracking and data, so the relationship continues because the results justify it, not because switching would be painful.
What results has Big AL Consulting achieved for brands in the GCC?
Sokkat Al Teeb, a Saudi perfume brand, reached a 4.5x return on ad spend from Google and Meta Ads after its campaigns were restructured around higher-value customers. Levels Clinic in Kuwait saw 220% more appointments from paid search with a 40% lower cost per acquisition. Koala Picks in the UAE grew online sales by 150% through a multi-channel launch. These figures are reported against booked revenue and real appointments, which is the only way the team counts a result, and the same measurement-first method is applied to every new account.