Google Ads · Riyadh · Saudi Arabia

Big AL Consulting Google Ads Agency in Riyadh

PPC management for Riyadh brands that want Arabic-led campaigns, SAR-denominated reporting, and a GCC-native operator.

Most Riyadh commercial searches happen in Arabic. Most UAE agencies build Riyadh campaigns with English primary and Arabic as a translation afterthought, which is backwards. Big AL builds Arabic-led accounts with native copy, Saudi cultural context, and campaign structure that respects how Riyadh buyers actually search. Google Partner. Transparent pricing from AED 7,000/month.

Arabic-led, not English-first

Riyadh is an Arabic-dominant search market. We build accounts with Arabic as the primary locale, carrying most of the spend, with English layered where the vertical supports it.

Win the Arabic searches others ignore

Most Riyadh demand searches in Arabic, while many advertisers still lead with English. We build Arabic-first keyword sets that reach that demand, and judge them on cost per lead: in the accounts where we have run Arabic and English side by side, Arabic clicks cost about the same as English while Arabic leads came in cheaper.

Cultural + regulatory context built in

Creative respects Saudi norms. Landing pages mention SAR pricing, Saudi delivery, and local trust signals. We check regulatory constraints (healthcare, finance, pharma) before launch, not after a disapproval.

Google Paid Ads in Riyadh

A Google Ads agency for Saudi Arabia, run from Riyadh demand

Google paid ads in Riyadh cover four campaign types, and most Saudi accounts need two or three of them working together. We are a performance marketing agency, so every campaign is judged on qualified leads or sales in SAR, not clicks. Saudi buyers searching in Arabic can read our Arabic Google Ads page for Saudi Arabia, and the wider PPC agency in Riyadh page covers Meta, Snapchat and TikTok alongside search.

Search campaigns

Arabic-led keyword sets for high-intent Saudi queries, tight match types, and weekly search-term mining so budget stays on buyers, not researchers.

Performance Max

Asset groups built around real conversion events, with brand traffic separated so PMax does not take credit for demand you already own.

Shopping and Merchant Center

SAR pricing, Saudi tax settings and a clean product feed. For Sokkat Al Teeb, a Saudi fragrance brand, this work delivered 4.5x return on ad spend.

YouTube and remarketing

Arabic video and remarketing lists by funnel stage, used to lift conversion on search traffic rather than as stand-alone awareness spend.

$25M+ in ad spend managed, with a 98% client retention rate.

Learnings From Saudi Accounts

What we have learned about Google Ads costs in Saudi Arabia from the accounts we manage

The Saudi Google Ads accounts we manage are mostly retail and ecommerce brands, reported in SAR. We do not publish their figures, but the pattern across them is consistent, and it is what we plan new Riyadh accounts around. For wider benchmarks, see our guide to the average cost per click in Saudi Arabia.

Search clicks cost more because each one is a person typing what they want. Performance Max clicks are cheaper because they include Shopping, YouTube, Display and Maps placements, so we judge the two on orders and qualified leads in SAR, not on click price.

Your category sets your price. Most of the accounts we manage in Saudi Arabia are retail and ecommerce, and services such as legal, medical or B2B pay more per click. Before you commit a budget, the Big AL team pulls the Keyword Planner bid range for your exact Riyadh searches and show it to you on the call. Saudi buyers who search in Arabic can read our Arabic Google Ads page for Saudi Arabia.

Management fees start from AED 7,000 a month. You pay your ad spend to Google directly from your own account. For Sokkat Al Teeb, a Saudi fragrance brand, our campaigns delivered 4.5x return on ad spend. Online stores can read the e-commerce plan on its own page, Google Ads management for Riyadh online stores. Book a Riyadh strategy call, or see our marketing agency in Riyadh page for every channel we run.

Transparent SAR Pricing

Riyadh Google Ads pricing, published, not hidden

Management starts from AED 7,000 per month, and larger or multi-platform accounts are quoted on scope. Media spend is billed by Google directly to your account. Comparing Riyadh agencies before you decide? Read our guide to choosing the best Google Ads agency in Riyadh, with six checks to put to every agency on your list.

Starter

From AED 7,000 / mo

Scope

Accounts spending up to SAR 15,000/month in Google media. Single language, single campaign, weekly optimisation.

Good fit for

Single-service Riyadh brands testing paid search, smaller Riyadh clinics or consultancies

Growth

Quoted on scope

Scope

Accounts spending SAR 15,000 to 50,000/month. Bilingual Arabic/English, Search + PMax, conversion tracking, landing-page feedback.

Good fit for

Established Riyadh brands scaling across multiple services or national KSA coverage

Authority

Quoted on scope

Scope

Accounts spending SAR 50,000+/month. Multi-channel (Search + Display + YouTube), server-side tracking, CRM feedback, strategic oversight.

Good fit for

High-stakes Riyadh brands in legal, healthcare, e-commerce, enterprise B2B

First 90 Days

Riyadh Google Ads, how we run the first 90 days

01

Discovery & KSA audit

Benchmark Riyadh CPC/CVR in your vertical, review existing account (if any), identify tracking leaks, map the Arabic keyword universe before we spend.

02

Tracking foundation

GA4, Google Ads conversion linking, server-side GTM, call tracking, offline CRM feedback. If tracking is broken, nothing after matters.

03

Bilingual account build

Arabic-led campaign structure, English secondary, Saudi-specific ad copy, culturally appropriate creative, Riyadh-relevant landing pages.

04

Launch & optimisation

Week 3 launch with controlled learning budget. Daily bid checks, weekly search-term mining, monthly creative refresh, quarterly account-structure review.

05

Quarterly business review

Revenue attribution, pipeline quality, qualified leads and sales in SAR, competitive shifts. Strategy adjusts on data, not opinion.

Riyadh Google Ads FAQ

Frequently asked questions

How much does Google Ads cost in Riyadh?

It depends on the campaign type and the category. In the accounts we manage in Saudi Arabia, Search clicks cost more than Performance Max clicks, because each Search click is a person typing what they want, while Performance Max mixes in cheaper Shopping, YouTube, Display and Maps placements. Services such as legal, medical and B2B pay more per click than ecommerce. We pull the Keyword Planner range for your exact searches before you commit a budget. Management fees start from AED 7,000 a month, and your ad spend goes to Google from your own account.

Why is Riyadh different from Jeddah and UAE for paid search?

Riyadh skews government-adjacent, corporate, regulated services, and family-oriented demand. Buying cycles are longer for B2B categories and tighter for healthcare, retail, and services. Most demand searches in Arabic, so a well built Arabic account reaches buyers that English only campaigns miss. Creative tone has to respect Saudi cultural norms (modest imagery, family-safe copy, Arabic-forward messaging in most categories).

Should my Riyadh Google Ads campaigns be in Arabic or English?

For most Riyadh verticals, Arabic should carry most of the spend. English dominates only in pure B2B SaaS, international-buyer categories, and some luxury retail. We build bilingual accounts with ad groups separated by language so performance reads cleanly per locale. Arabic creative is native-written, not translated.

Do you need a Saudi entity to run Riyadh Google Ads?

No. We invoice from our UAE DED-licensed entity under standard GCC cross-border agency services. Your Riyadh business does not need to route spend through a Saudi ad account, Google Ads can be billed anywhere in the world. What we do need: your Google Tag Manager access, GA4 access, and a verified domain. For certain restricted verticals (healthcare, pharma, finance) Google may require additional Saudi documentation, we will flag that on the audit call.

How long until Google Ads delivers qualified Riyadh leads?

First qualified leads typically in days 10 to 20 after launch. Week 1 is tracking and account build. Week 2 is creative and landing-page. Week 3 is launch. Stable CPL by week 5 to 6. Scaling window at month 3 once you have 3 to 5 winning ad groups. We work with media budgets from SAR 10,000 a month, below that the account cannot exit Google learning phase.

What industries work best for Riyadh Google Ads?

Strong Riyadh fit: corporate services, legal, accounting, IT and business software, healthcare specialists, medical tourism, luxury retail, e-commerce and fragrance brands, executive education, training programmes, automotive dealerships, and B2B industrial services. Categories we refuse: gambling, adult, crypto speculation, MLM, and anything that does not meet Saudi advertising standards. We will be direct on the call if your category has regulatory issues we cannot work around.

Can you handle Performance Max and shopping campaigns for Riyadh?

Yes. Performance Max is particularly strong for Riyadh retail and services where signal data is thin, Google's algorithm fills the gaps when the creative asset library and conversion events are set up properly. For e-commerce we run Merchant Center setup, feed optimisation, Shopping ads alongside Search, and dynamic remarketing from Shopping pixel. Saudi tax settings and SAR currency are wired correctly in Merchant Center from day one.

Do you have Saudi results you can show?

Yes. For Sokkat Al Teeb, a fragrance brand in Saudi Arabia, our campaigns delivered 4.5x return on ad spend. Other client work is shared on the strategy call, with SAR cost per click ranges for your category so you can judge fit before committing.

Are you a PPC agency in Riyadh or a Google Ads agency for all of Saudi Arabia?

Both. Riyadh is where most of our Saudi Google Ads budget runs, and we also manage campaigns for Jeddah, Dammam, Khobar and national KSA coverage from the same account structure, split by city at campaign level. Beyond Google we run Meta, Snapchat and TikTok, so a Riyadh PPC engagement can cover every paid channel your buyers use.

Is there an Arabic version of this page?

Yes. Saudi buyers who search in Arabic can read our Arabic Google Ads page for Saudi Arabia, which covers national campaigns, SAR pricing, and the same process in native Arabic.

Ready for Riyadh Google Ads that respect the market?

Book a 30-minute strategy call. We will pull the Riyadh cost per click range for your searches, review current tracking, and give you an honest answer on what a realistic budget looks like.