Best Google Ads and PPC Agencies in Riyadh, Saudi Arabia (2026)
Most Saudi demand is searched in Arabic, Snapchat is one of the strongest channels in the Kingdom, and shoppers pay by Mada card or in instalments, so a PPC agency that only knows English Google campaigns misses most of the market. We compared the agencies running Google Ads for Riyadh and Saudi businesses on a Riyadh office, Arabic first ads, channel mix, published results and fees. For how we run Saudi accounts, see our Google Ads service in Riyadh.
Updated 7 October 2026 6 agencies, 6 criteria Fees in SAR and AED
Big AL Consulting ranks first at 8.1/10 for established Saudi businesses: a Google Partner since 2021 with a published 4.5x return on ad spend for SOKKAT ALTEEB, running Google, Snapchat and TikTok together from Dubai. If you want the team in the Kingdom, WOW Marketing Company in Al Yasmin scores highest of the Riyadh based agencies, at 6.8/10.
Riyadh and Saudi PPC agencies side by side
Scores out of 10. Tap a name to jump to the full review.
Not published (lists Basic, Advanced and Custom plans without prices)
2008
The 6 Google Ads and PPC agencies for Saudi Arabia, reviewed
What each agency does, what it charges, the results it publishes and when you should pick it.
Best overall for Saudi Google Ads and Snapchat together
1. Big AL Consulting
8.1/10
A performance marketing agency that plans Google, Snapchat, TikTok, Meta and LinkedIn in one team for established businesses in Saudi Arabia, the UAE and Kuwait, in Arabic and English, judged on leads and revenue.
Based in
Al Garhoud, Dubai (no Riyadh office)
Founded
2015
Google Partner
Google Partner since 2021
Pricing
Management fees from AED 7,000 a month. Media is paid to Google, Snap, TikTok and Meta directly.
Platforms
Google SearchPerformance MaxShoppingYouTubeSnapchatTikTokMetaLinkedInChatGPT ads
Published results
SOKKAT ALTEEB (Saudi Arabia): 4.5x return on ad spend
Levels Clinic (Kuwait): 220% more appointments and a 40% lower cost per acquisition
Koala Picks (UAE): 150% more online sales
More than $25M in ad spend managed, with 98% client retention
Pros
A published Saudi result with a ROAS number
Snapchat and TikTok planned with Google, not bolted on
Salla and Zid store builds as well as ads
Cons
No Riyadh office: meetings in the Kingdom need planning
Fees from AED 7,000 a month suit established budgets, not first tests
Pick Big AL Consulting if: You sell across Saudi Arabia, want Google and Snapchat as one Arabic and English plan, and value published results over a Riyadh address.
Best Riyadh agency for wide platform coverage
2. WOW Marketing Company
6.8/10
A Riyadh marketing company (Woow Solutions For Marketing) in Al Yasmin running ads on Google, Snapchat, TikTok, Meta, X, LinkedIn, Amazon and Huawei Petal, plus events and awareness campaigns.
Based in
Al Saada Street, Al Yasmin Building, Al Yasmin District, Riyadh
Founded
Not stated
Google Partner
Says it is an officially certified partner for Google, TikTok and Snapchat advertising
Pricing
Not published
Platforms
Google AdsSnapchatTikTokMetaXLinkedInAmazon AdsPetal Ads
Published results
Reports the largest digital campaign in the history of the water sector, with more than 80 million impressions
Pros
Riyadh head office and Arabic first site
Certified partner claims for Google, Snapchat and TikTok
Cons
Published result is impressions, not leads or sales
No published fees
Broad agency where paid search is one of many services
Pick WOW Marketing Company if: You want a Riyadh based team that can run every Saudi ad platform and also stage events and awareness campaigns.
Best for large Saudi brands that want a group behind them
3. MAZ NEXA
5.6/10
The Saudi arm of the Dubai founded NEXA group, with a Riyadh head office, running Google and Bing search, Meta, TikTok, Snapchat, LinkedIn and X campaigns.
Based in
Imam Saud bin Abdulaziz Road, Al Muaissir, Riyadh
Founded
2005 (NEXA group, founded in Dubai)
Google Partner
Not stated on its Saudi pages
Pricing
Not published
Platforms
Google AdsMicrosoft AdsMetaTikTokSnapchatLinkedInXDisplay
Published results
No campaign results with numbers on its Saudi pages
Pros
Riyadh head office with group support
Every major Saudi ad platform listed
Cons
No published fees
No Saudi results with numbers on the pages checked
Pick MAZ NEXA if: You are a large company that wants a Riyadh team with an international group behind it.
Best for Salla and Zid stores starting on Google
4. WASFA Digital
5.3/10
A Riyadh agency in Al Malaz that runs Google Search, Performance Max and Shopping, Meta, TikTok and Snapchat ads in Arabic and English, and builds Salla and Zid stores.
Based in
Al Malaz, Riyadh 12627
Founded
Not stated (says 8+ years serving the Saudi market)
Google Partner
Not stated
Pricing
No Google Ads fee published. Its Google Ads page says most Riyadh businesses start with SAR 5,000 to 30,000 a month in ad budget, plus a management fee.
Platforms
Google SearchPerformance MaxShoppingMetaTikTokSnapchat
Published results
No campaign results with numbers published
Pros
Riyadh team with bilingual ad copy
Salla and Zid store builds in house
Budget guide published in SAR
Cons
No Google Partner claim
No named clients or results with numbers
Street address not given
Pick WASFA Digital if: You sell on Salla or Zid and want a Riyadh team to set up Google Shopping and Snapchat together.
Best for regional brands that want search and programmatic
5. Chain Reaction
4.9/10
A regional digital agency working since 2010 from Riyadh, Dubai, Abu Dhabi and Amman. Its Saudi paid media page covers Google, Bing and Yahoo search, Facebook and Instagram ads and programmatic.
Based in
3141 Anas ibn Malik Road, Building B, Al Malqa, Riyadh (also Dubai, Abu Dhabi and Amman)
Founded
2010
Google Partner
Not stated on its paid media page
Pricing
Not published
Platforms
Google AdsMicrosoft AdsMetaProgrammatic
Published results
Says it has won 23 global awards, including 2 Gold Stevie Awards
No paid search results with numbers published
Pros
Full Riyadh street address and four regional offices
Programmatic alongside search
Cons
Snapchat and TikTok not listed on its paid media page
Awards rather than ad results
Pick Chain Reaction if: You run campaigns in several Arab markets and want one agency with offices in Riyadh and the UAE.
Best for social first brands adding Google Ads
6. Bytes Future
4.4/10
A Riyadh agency established in 2008, with offices in Dubai and Manama, selling PPC and Google ads next to social media on Instagram, TikTok, Snapchat, YouTube, X and LinkedIn.
Based in
Hussein Ibn Hasan, Al Wurud, Riyadh (also Dubai and Manama)
Founded
2008
Google Partner
Not stated
Pricing
Not published (lists Basic, Advanced and Custom plans without prices)
Platforms
Google AdsSnapchatTikTokInstagramYouTubeXLinkedIn
Published results
No campaign results with numbers published
Pros
Riyadh office with a full address
Snapchat and TikTok in its social offer
Cons
No Google Partner claim
No published fees or ad results
Pick Bytes Future if: Your brand lives on Snapchat and Instagram and you want the same Riyadh team to add Google Ads.
What a Saudi PPC agency has to get right
A Riyadh account is not a Dubai account priced in riyals. Put these four tests to any agency you meet.
Arabic is where the volume is
Monthly searches in Saudi Arabia, Google Keyword Planner, September 2026:
تأجير سيارات: 201,000 against "car rental": 22,200
عيادة اسنان: 110,000 against "dentist near me": 8,100
شركة نقل عفش: 22,200 against "movers": 320
Snapchat is a core channel
Saudi Arabia is one of Snapchat's strongest markets. Ask what share of your budget each agency would give Snapchat and TikTok, and why.
Checkout changes the numbers
Mada, Tabby, Tamara and cash on delivery all change conversion rates, and payment pages that send the shopper away can drop the purchase signal. Ask for a test order on each method.
The calendar moves prices
Ramadan, Eid, Saudi National Day, White Friday and Riyadh Season shift demand and bids sharply. Ask for the plan for each before you sign.
How we ranked them
Our scoring method
Every agency, including ours, was scored out of 10 on the same six criteria. Facts come from each agency's own website, checked on 7 October 2026. Where an agency only shows a badge, we say so.
Published results
25%
Named clients with sales, lead or ROAS numbers; Saudi results count most.
Pricing transparency
15%
A published fee, fee range or budget guide in SAR or AED before the first call.
Saudi channel mix
15%
Google plus Snapchat, TikTok and Meta in house, so budget can follow Saudi buyers.
Google Partner status
15%
A Google Partner or certified partner claim in words on the agency site, not a logo alone.
Arabic first work
15%
Arabic ads and pages written for Saudi readers, and an Arabic agency site.
Saudi presence
15%
A Riyadh office address, or published Saudi results from outside the Kingdom.
What PPC costs in Riyadh: fees, budgets and clicks
Saudi clicks cost less than UAE clicks for the same search, so landing pages and follow up decide the result. No Riyadh agency here publishes a fee, so the bands come from published budget guides and typical Saudi fee models.
Level
Monthly management fee
What you get
Ad budget for a first Riyadh test
From SAR 10,000 a month in media
The budget we work with, so Google can leave the learning phase; WASFA Digital cites SAR 5,000 to 30,000
Fee as a share of spend
12% to 20% of ad spend
Typical for mid-market Saudi accounts, with a flat minimum on small budgets
Senior team across Google, Snapchat, TikTok and Meta
From AED 7,000 a month
Big AL: Arabic and English campaigns judged on leads and revenue
Same search, two markets
Search term
Saudi Arabia bid range
UAE bid range
dentist near me
AED 2.39 to AED 8.35
AED 7.16 to AED 45.54
car repair
AED 1.96 to AED 7.62
AED 12.43 to AED 41.38
pest control
AED 4.35 to AED 15.07
AED 11.06 to AED 25.39
movers
AED 4.31 to AED 15.86
AED 14.48 to AED 36.16
cleaning company riyadh
AED 6.52 to AED 28.37
Saudi term only
dermatologist riyadh
AED 2.65 to AED 12.39
Saudi term only
نقل عفش الرياض
AED 11.74 to AED 39.13
Saudi term only
Source: Google Keyword Planner top of page bid estimates, pulled 28 September 2026, shown in AED (the account currency) for both countries. For the agency search itself, "marketing agency riyadh" gets about 590 searches a month with bids up to AED 21.9 (27 September 2026).
Ask whether ads and landing pages are written for Saudi readers or translated, and see one.
What share of the budget goes to Snapchat, and why?
A good answer ties the split to your buyer. No Snapchat line for a consumer brand needs a reason.
Does purchase tracking survive Mada, Tabby and Tamara?
Ask for a test order on each method, with the conversion shown arriving in Google Ads.
How are WhatsApp chats and calls counted?
Many Saudi buyers message instead of filling a form. Ask how a chat becomes a conversion.
Will Riyadh, Jeddah and the Eastern Province run separately?
Costs and buyers differ by city, so each city needs its own budget and report.
Do we need a Saudi registered supplier?
Some tenders require one. Check before shortlisting an agency outside the Kingdom.
Red flags in a Saudi PPC proposal
Arabic ads that read like a translation of the English set.
No Snapchat or TikTok plan for a consumer brand, and no reason given.
Purchases tested with card payments only, never with Mada or instalment checkouts.
One campaign for the whole Kingdom, with Riyadh, Jeddah and Dammam sharing one budget and one report.
A percentage of spend fee with no cap, so the fee rises every time the budget does.
Frequently asked questions
Which is the best Google Ads agency in Riyadh?
On our scoring Big AL Consulting ranks first for established Saudi businesses: a Google Partner since 2021 with a published 4.5x ROAS for SOKKAT ALTEEB, run from Dubai. Among agencies with a Riyadh office, WOW Marketing Company scores highest for its platform coverage and partner claims.
Should I hire a Riyadh agency or one based in Dubai?
A Dubai agency can run Saudi ads well if it has Saudi results, writes native Arabic, treats Snapchat and TikTok as core channels and works Saudi hours. Choose a Riyadh agency when you need people on the ground or a Saudi registered supplier for a tender.
How much does a PPC agency charge in Saudi Arabia?
No Riyadh agency here publishes a management fee. Mid-market Saudi accounts usually pay 12% to 20% of ad spend with a flat minimum; Big AL starts at AED 7,000 a month. Media is paid to the platforms on top.
How much does a Google Ads click cost in Riyadh?
Much less than in Dubai for the same search. Keyword Planner shows "dentist near me" at AED 2.39 to AED 8.35 in Saudi Arabia against AED 7.16 to AED 45.54 in the UAE. Riyadh service terms such as "cleaning company riyadh" run AED 6.52 to AED 28.37.
Should Saudi Google Ads run in Arabic or English?
Arabic first. "تأجير سيارات" gets 201,000 searches a month in Saudi Arabia; "car rental" gets 22,200. Keep English for B2B, expatriate and luxury buyers, in separate ad groups.
How were these agencies scored?
Each agency was scored out of 10 on six weighted criteria: published results (25%), then pricing transparency, Saudi channel mix, Google Partner status, Arabic first work and Saudi presence (15% each). Facts come from each agency's own website, checked on 7 October 2026.
About this list: it is published by Big AL Consulting, which is one of the agencies reviewed. Other agencies are described only from information on their own websites, and their results are as they report them.
References
Sources and further reading
Official platform documentation, regulators and primary data behind the points on this page.