How much does it cost to advertise cctv and security systems on Google in Dubai? This page answers with Google Keyword Planner data for the UAE, pulled on 26 September 2026. The bid ranges show what advertisers have paid to appear at the top of the results page. They are market data, not results from our clients.
Key numbers
- AED 7.52 to 30: typical top of page bid range across the main cctv and security systems keywords
- 3,660: combined monthly searches for the 15 keywords below
- Most expensive keyword: "time attendance system dubai" at up to AED 98 per click
- Best value keyword: "cctv camera price dubai" with 590 monthly searches and bids up to AED 7.89
CCTV and Security Systems keywords in Dubai: searches and bids
| Keyword | Monthly searches | Top of page bid (AED) | Competition |
|---|---|---|---|
| cctv installation dubai | 720 | 7.52 to 33 | Low |
| cctv camera price dubai | 590 | 1.42 to 7.89 | High |
| time attendance system dubai | 390 | 13 to 98 | Medium |
| sira approved cctv company in dubai | 320 | 10 to 43 | High |
| cctv dubai | 260 | 7.12 to 26 | Medium |
| cctv company dubai | 210 | 8.54 to 21 | High |
| cctv camera installation dubai | 210 | 8.37 to 30 | Medium |
| access control system dubai | 210 | 9.47 to 36 | Low |
| cctv camera dubai | 210 | 4.43 to 16 | High |
| fire alarm company in dubai | 110 | 4.44 to 11 | Medium |
| biometric access control system dubai | 110 | n/a | Low |
| door access control system dubai | 90 | n/a | Medium |
| gate barrier system dubai | 90 | 5.79 to 16 | Medium |
| access control dubai | 70 | 14 to 38 | Medium |
| cctv suppliers in dubai | 70 | 8.66 to 23 | Medium |
Source: Google Keyword Planner, the UAE, Google Search network, September 2026. Your actual cost per click is often below the high end of the range, and it depends on your Quality Score and competition on the day.
What drives the cost
CCTV and security searches come from homes, shops and offices. Buyers want approved installers and fast site surveys.
What this budget buys
Using the typical bid range above:
- AED 5,000 a month: roughly 164 to 664 clicks at these bid levels
- AED 10,000 a month: roughly 328 to 1,329 clicks at these bid levels
- AED 20,000 a month: roughly 656 to 2,659 clicks at these bid levels
Clicks are only the start. What matters is how many of those clicks become enquiries, and that depends on the landing page and how fast your team replies.
What the landing page needs
For cctv and security systems, the pages that turn clicks into enquiries usually have packages by property type and survey booking. Sending paid traffic to a generic home page is the most common reason costs look high.
Compare with other markets
For costs across other industries and for Saudi Arabia, see the UAE and Saudi ad cost index 2026 our guide to Google Ads cost in the UAE, and see Google Ads pricing in Dubai for the wider market. If you want a plan built on these numbers for your business, see Google Ads management in Dubai or get in touch.
Sources & References
Official references used in this article.
Frequently Asked Questions
Q. How much does a Google Ads click cost for cctv and security systems in Dubai?
Google Keyword Planner shows typical top of page bids of AED 7.52 to 30 for the main cctv and security systems keywords in the UAE (September 2026). The most expensive term we saw was "time attendance system dubai" at up to AED 98.
Q. How many people search for cctv and security systems in Dubai?
The 15 keywords in our table add up to about 3,660 searches a month in the UAE, led by "cctv installation dubai" with 720.
Q. What monthly budget do cctv and security systems need for Google Ads?
At current bid levels, AED 10,000 a month buys roughly 328 to 1,329 clicks. The right budget depends on how many enquiries you need and how well your landing page converts.
Q. Are these numbers client results?
No. They are Google Keyword Planner market data for September 2026. Your own costs depend on targeting, ad quality and landing page performance.
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